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Blue Nile Review

Blue Nile, the largest and most notable internet jewelry seller, is a perfect place to start with if you are looking for a high-quality diamond at best price. With the selection of more than 150,000 diamonds, you are free to choose the special one that grabs your attention instead of what's available from a jeweler's case.

Regarding the quality, it is crucial to remind you that Blue Nile Signature Diamonds are the top 1% of diamond cuts in the world, sourced exclusively for us.


Once upon a time, after tiresome shopping for an impeccable engagement ring and after getting fed up with all options available, Mark Vadon resolved to set up his own jewelry business. He found out for and got interested in the secret hidden behind this beautiful piece of jewelry. Simple as that, he formed a partnership and today we are talking about actual diamond empery called Blue Nile.


Specialty is what divides Blue Nile from all other online diamond retailers. Instead of purchasing diamond inventory and reselling it on their website, they list diamonds directly from the diamond manufacturer. This business model is considered to be very convenient for customers and sellers as well.

As a matter of fact, Blue Nile signed many exclusive contracts and formed partnerships with numerous well-known wholesalers in the world. Partnerships with some fantastic designers like Monique Lhuillier and Zac Posen has given them a huge advantage over the competition.


As for online purchasing of diamonds, it is of great importance for any consumer to see the diamond before buying it. Blue Nile had some troubles with that in the last few years, but today they introduced their own video technology. Unlike their competitors, who use great images of zoomed-in diamonds (which makes it much easier to see inclusions), using this new video technology you can easily determine if the diamond is eye-clean or not.

Blue Nile is very convinced that you are going to be completely satisfied with their product. That is why their 30-day money back guarantee gives you time to make sure your purchase is perfect. In any other case, they will happily provide you with an exchange or full refund.
All diamonds you can purchase at Blue Nile are conflict free. Blue Nile has a zero-tolerance policy toward conflict diamonds. Blue Nile supports the Kimberley process, which is an International process to certify diamonds. You can be assured that you are getting the best diamond for the best price.

Furthermore, Blue Nile offers Diamond Price Match Guarantee which makes it easy to purchase a diamond. If you find a comparable GIA graded diamond at a lower price simply contact Blue Nile and if the offer meets their qualifications the price will be matched.

Customers are provided with Lifetime Manufacturer Warranty and Blue Nile stands firmly behind their products and warrants that all items will be free from manufacturing defects for the life of the products. Blue Nile is also proud to offer fast, reliable and free shipping on every order.

In order to make your paying experience much simpler, Blue Nile offers so-called The Blue Nile Credit Card. It provides you with compelling financial options, giving you the flexibility to pay over time.

Diamond engagement rings, All Build Your Own Diamond Jewelry® Diamond, gemstone and pearl jewelry $1,000 and over come with an appraisal, a document stating the approximate retail replacement value of an item.


What I can notice is that Blue Nile is fanatically obsessed to provide their loyal customers with high-quality jewelry. If you face some problem with your diamond you can expect a very polite team to solve them. They address the issues head on without being disputatious or ill-mannered. What impresses their faithful customers the most is their institutional focus on quality control to ensure consistency of the product. There is no such thing as perfection, but Blue Nile is definitely striving for that ideal. It is a hallmark of this great company.


Blue Nile team of knowledgeable experts can be really helpful in resolving all your doubts about your purchase. You can expect a staff that will be quick to answer your questions with a spot on responses or confirms whether you have chosen a right diamond or not.


According to our opinion but also to the experience of loyal customers, Blue Nile is the best company to cooperate with if you are ordering overseas. The net prices are listed in your local currency and the customer service is seamless. From the Europian point of view, Blue Nile meshed the experience of buying locally with the far more competitive pricing you can expect in the US.


Personal experiences with Blue Nile jewelry are far more than great. The diamonds are eye-clean in person, the cut is stunning and the color is just as you have seen it in the picture. Everything is set well so that Blue Nile pieces of jewelry are impressive, elegant and “popped” with brilliance.
And moreover, due to special Blue Nile business model, you can expect very convenient prices for this high-quality jewelry.


The diamonds set in our jewelry meet strict minimum quality standards. Each diamond is colorless or almost colorless, with a particular quality. Customers are also offered black diamond fashion jewelry that is crafted using natural diamonds that have been treated to create the unique black color with a high luster.


When it comes to price there is no any physical retailer that can compete with Blue Nile. It’s also the cheapest when it comes to their competitors online.


Blue Nile is definitely a powerhouse company. Regarding online diamond selling, they are the leaders.
There is no any company that can be compared with them when it comes to the size of their inventory of loose diamonds.

As it was stated above, it’s their obsession with quality and fulfillment that has mated their strong position in the industry. Providing their customers with a fantastic selection of settings, good customer service and competitive pricing they truly are a force to be reckoned with in the industry.

Before you buy a diamond, get personal buying advice from industry experts.

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